www.silkplantsdirect.com is an online ecommerce store that offers variety of silk plants, artificial trees, colorful faux flowers and much more to its customers. With a picture perfect slideshow featured on the home page and a beautiful template layout, the site appeals to its visitors. The website features a large inventory of artificial plants and trees with a product description for each of these plants, the product image and additional information about it. The compact implementation of Virtuemart, an ecommerce component, along with different interactive web applications which give the users a great online shopping experience, contribute to the overall functionality of the website. All in all, this ecommerce store is a user friendly website for visitors from the navigation, content, design and interface standpoint.